Simple Online Image Optimizer

Posted on August 1, 2010 by sharath

Search Engine Optimization is all about optimizing you website for best performance and helping search engines see your site more clearly.

Optimizing images is a required to make you sites load faster and display pages faster, which brings benefits to improve the navigation of the reader, reducing load time. The traditional way is to use a graphics editor like Photoshop or Gimp. However, Yahoo! has a very convenient alternative image optimizer called Smush.it.

simple image optimizer

Smush It is a simple application that allows you optimize images on a massive scale. You can specify the images from your hard drive or from a URL, the result is a zip file with all images optimized.

Smush.it uses optimization techniques specific to image format to remove unnecessary bytes from image files. It is a “lossless” tool, which means it optimizes the images without changing their look or visual quality. After Smush.it runs on a web page it reports how many bytes would be saved by optimizing the page’s images and provides a downloadable zip file with the optimized image files.

The optimization depends on the image size, but typically ranges from 10% to 60% and the quality loss is barely noticeable. This is simply an awesome, quick alternative if you need to optimize large numbers of images.

Yahoo to say GoodBye to MyBloglog soon

Posted on December 24, 2009 by sharath

mybloglog

Yahoo might shutdown Mybloglog from next month (January). MyBlogLog is a service focused on bloggers to create an own blogger community. It also includes a widget which you can use on your website that displays information about MyBlogLog users who visit your website.

MyBlogLog was launched in January 2005 and in January 2007 acquired by Yahoo for just over 10 million U.S. dollars. Yahoo also closed GeoCities this year despite hosting service and blog system and social network Yahoo 360 °.

From the Yahoo Blog:

Frankly, it’s no secret within Yahoo! that we’re actively discussing the future of MyBlogLog. However, it’s also true that we have not made any final decisions at this point. Is a shutdown on the table? Sure, that’s an option. But there are other options as well. We know this creates some uncertainty for current MyBlogLog users. While we aren’t quite ready to share more details, we promise to keep you posted.

Related: RIP Geo Cities!

GeoCities is now officially closed – R.I.P

Posted on October 25, 2009 by sharath

Finally, Yahoo! GeoCities, a web hosting service founded by David Bohnett and John Rezner in late 1994 and later acquired by Yahoo! in 1999, will be closing down on Oct. 26. The 15-year-old service, which offers surfers a space to set up their own, personalized homepage, was once a very popular platform before the launch of Google’s Blogger and open source content management platform just like WordPress is closing down silently.

yahoo geo cities RIP

If you look at the Yahoo help center and search for ‘Why is Geo cities is closing‘, this is what Yahoo has to say:

“We have enjoyed hosting web sites created by Yahoo! users all over the world, and we’re proud of the community you’ve built.

However, we have decided to focus on helping our customers explore and build relationships online in other ways. Beginning on October 26, 2009, you will no longer be able to use GeoCities to maintain a free presence online — but we’re excited about the other services we have designed to help you connect with friends and family and share your activities and interests. “

The recent traffic stats from compete.com show that the site has not been doing so well and has been dying all year long. Here is a traffic generation report according to compete.com:

There are lots of other Website creation and hosting services out there, including blog platforms such as WordPress, Blogger, and Typepad, Blog.com as well as Website creation and hosting services such as Ning, Weebly, and many more. GeoCities never really kept up with the times, but always remained a decent pageview generator.
R.I.P GeoCities!

Flickr from Yahoo, didn't we know that already?

Posted on September 28, 2009 by sharath

flickr from yahoo

Yahoo has a change to the logo of the online photo sharing service Flickr. The Flickr logo now has a new “from Yahoo!” in the home page and the search results page. It’s kinda weird why Yahoo suddenly sees the need to add its name to the Flickr logo.

Bing to power search results for Yahoo now

Posted on July 30, 2009 by sharath

It’s already been more than a year since Microsoft’s deal to outright acquire Yahoo…. Now, the focus is on Microsoft’s new search engine – Bing – becoming the search provider on Yahoo.com, which would combine to give the companies a more formidable rival to Google (Google), at least in terms of market share and ad inventory. AdAge reports that a deal “is likely to be announced this week” that would give Microsoft roughly 30 percent share of the online search market.

How does it work? Here is the structure:

“Yahoo would be allowed to sell search ads on Bing.com as well as its own site, giving it more search inventory to sell and making it a bigger player in the search sales front. It would also immediately be able to save millions by not having to maintain its own search infrastructure. The latest terms of the deal underscore Microsoft’s devotion to developing and owning technology vs. selling media.”

For Microsoft, though, the struggle against Google becomes more intense. The combined search market share of Yahoo and Microsoft still is half what Google has, and the fact that Wednesday’s Yahoo pact is smaller in scope than some earlier possible incarnations means Microsoft has that much more hard work before it.

The company clearly wants to make a third big business out of its online operations to complement its Windows and Office cash cows. Getting Yahoo’s search technology and Web site traffic gives it a better stronghold but by no means a victory.

Here are some FAQ’s about the deal:

- Self-serve advertising for both companies will go through Microsoft’s AdCenter platform.

- Microsoft’s BingBingBing will now be the search engine on all Yahoo sites.

- Yahoo will provide the relationship sales force for both companies’ premium search advertisers.

- Each company will maintain its own separate display advertising business.

- Microsoft will compensate Yahoo through a revenue sharing agreement on traffic generated on Yahoo’s network.

- The term of the agreement is 10 years.

All the best microhoo is all I got to say!!

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